Delicious Email Moolah Tips Part 2
If you’ll allow me, in today’s tip I’m going to completely
Shift your paradigm about email marketing broadcast frequency.
How often should you send out to your database?
I’ve already discussed daily emails being CRUCIAL to your
business and Matt Furey’s business, and Jonh Alanis’ business,
and Mike Litman’s & David DeAngelo’s business.
If you felt UNCOMFORTABLE sending Daily emails, wait until
you hear this…
If you’ve been studying any of the message you’ve been
receiving from these email masters, you’ll have already noticed
John Alanis emails his list TWICE every day.
Yes TWO times.
I have NOT spoken to John Alanis, nor have I ever communicated
with him for any reason.
I’m not on the inside, but I truly believe after listening to
Jason Cain’s email secrets audio… that Mr. Alanis is doing that
because it is making hin a LOT more money than when he was doing
only a single daily email.
Am I suggesting everyone should be doing this?
Absolutely NOT.
However I AM suggesting, you needn’t worry about mailing your list
too much because as long as you’re providing real value with content,
you can mail them as often as you want.
Think about it though… Suppose you’re making a TON of moolah right
now sending only one CONTENT-RICH email per day…and it’s working
better than you ever expected.
WHAT IF… even though it seem completely illogical to you, sending
two emails per day actually DOUBLED what you were doing in sales.
So if you were making $150,000/yr now your making $300,000/yr.
Would you do it then, assuming it really did work?
And would you forever forget the silly notion that sending more emails
would piss people off or NOT increase response?
I sure hope so. I know I would. But…
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WHAT IF… it didn’t even COME CLOSE to Doubling, what if your sales
only went up to $200,000/yr ???
Wouldn’t that STILL JUSTIFY the added EFFORT on your part?
I say yes.
What about you?
Please write to me with your comments, I want to hear them.
OK, now let me tell you EXACTLY how John is currently sending
his emails out because you can use the information to test in
your own business:
He mails a content rich email in the morning between 10-11 am Eastern
and then he sends a second email each day in the afternoon between
3-4 pm eastern time.
The FIRST message is ALWAYS content with his small add woven in, and
his sig and ps plugs.
The SECOND message is ALWAYS a BLATANT AD, very short, with a link,
still keeps sig and ps like content messages.
He uses QUESTIONS a LOT.
Questions are GREAT.
They give you the ability to UNLOCK people’s UNconscious thoughts
and feelings and link that frustration with your product or course
each and every TIME.
I won’t go to deeply into this stuff, but I’ve been studying a lot
of NLP information, and how to apply it to sales.
How to influence people in person with your words, and even in print.
I know that Questions can help you access a persons subconscious,
unconscious mind and bring those residual dominant emotions to the
surface, often without them really knowing what you did to make it happen.
I digress, just watch and study John and you’ll be on your way to
your own CASH COW where it won’t matter How Much you have to spend on
advertising to get new customers and subscribers BECAUSE… you’ll have
a system in place that builds BONDS so strong people buy FAST… and
your conversions will excuse my hype, SKYROCKET.
…BUT You have to do it right. I can’t stress this enough.
Content and empathetic listening to your audience’s needs is what will
win you the new Ferrari you dream for or that new house by the lake
you’ve had your eye on for weeks.
Tomorrow I’ll talk about email marketing promotions, specifically a
few ideas that will get your noggin going.
Kick Butt, take massive action!
Joe Lavery
PS: I learned about email marketing profits from a course not often
mentioned in the typical “Internet marketing” world. But it’s a gem
because it very powerfully presents a concept that has made me a lot
of extra money over the years… I’m talking about building sub lists.
But Sublists are just one of the MANY email strategies revealed
To see why I RAVE about this course, HOP, Skip & JUMP on over to:
==> www.musthavetips.com/Email-Mistakes (See Number 5)
